Healthcare advisory · Founder-led · Receipts-first

Operators first.Advisors second.

Operating scars, multiple exits achieved, and an active investor’s view of the market. Applied to your next move. We tell you what to do, what not to do, and how to succeed. And we have the receipts to back it up.

Book a 15 minute call → See the work
The problem

Healthcare is full of advice. Almost none of it has been lived.

Startups
The startup founder
Everyone at the table has an opinion. Almost nobody has operating scars, and your board wants answers, not theories.
Enterprise
The established institution
The consulting decks pile up, the consultants leave, and the decision is still sitting on your desk.
U.S. Market Entry
The team entering the U.S.
A Delaware flip alone doesn’t make you US-ready. Entering wrong is a seven-figure mistake.
That’s why BAHA exists↓

Three practices. One standard: we’ve done it before.

Engage on one strategic area, several, or all of them. Every practice runs on the same fuel: senior operating experience, an investor’s lens, and a network that opens doors.

Service 01 · Startups
Embedded advisor to healthcare founders.
Seven strategic areas
From first capital raised through growth, embedded with the founder, the executive team, and the board.
Explore Startups → Service 02 · Enterprise
Strategic partner to institutions.
Five sub-tracks
Health systems, payers, foundations, and corporations, sitting alongside your leadership, not handing you a deck.
Explore Enterprise → Service 03 · U.S. Market Entry
Entry architect for international healthtech.
Diagnose → Architect → Execute → Scale
For international healthtech validated at home and serious about the U.S., a structured, phased journey.
Explore U.S. Market Entry →
The origin

Born out of a venture fund. Not a consultancy.

Most advisory firms are built from consulting careers and corporate résumés. BAHA was born inside HIP.fund, an active healthcare venture fund, so every recommendation carries an investor’s diligence and firsthand operating experience, not a slide template.

Acquired Startups
eVideon Health
Strategic advisor to leadership across nearly three years. Rebuilt the commercial team, recruited a new CEO. Acquired by TigerConnect.
Acquired Enterprise
StayWell
Strategic advisor to the CEO on partnerships, M&A strategy, and leadership team evaluation. Acquired by WebMD.
Multi-year U.S. Market Entry
Xploro
Multi-year advisor to the founder-CEO on U.S. market entry strategy and commercial growth. Capital raised and contracts won stateside.
Active Investing
HIP.fund
Active healthcare venture fund. Every recommendation carries an investor’s read of the market, kept separate from advisory work.

The practices, in detail.

What’s actually inside each lane: the strategic areas, sub-tracks, and phases you engage on.

Service 01 · Startups

Embedded advisor to healthcare founders.

This isn’t advice from the outside. We sit in your leadership meetings, help you make the call, and stay through the next one, from first capital raised through growth. We’ve built companies, advised companies that went on to exits, and invested across the healthcare landscape.

Explore Startups →
Seven strategic areas: engage on one, several, or all
01Founder & Leadership AdvisoryStrategic direction at every milestone
02Team BuildingOrg design + vetted talent network
03Product Strategy & Product-Market FitWhat PMF looks like for your business
04Go-to-Market & Sales StrategyProvider, payer, pharma, consumer
05Brand & Market PositioningHow your company shows up
06Board & Advisory Board FormationThe right governance
07Strategic Network ActivationDoors into provider + payer relationships
Service 02 · Enterprise

Strategic partner to institutions.

You bring the problem and the institutional knowledge already in the building. We bring senior operating experience, an investor’s read on the market, and a deep network, working the problem with your team, not around them.

Explore Enterprise →
Five sub-tracks: one, several, or over time, all of them
01Venture & Innovation StrategyNew product, venture, or initiative
02Healthcare Bench AugmentationSenior expertise + KOL/SME access
03M&A & Inorganic Growth AdvisoryThesis, targets, warm intros
04Innovation Infrastructure DesignIncubators, venture arms, corp-dev
05Outsourced Innovation / Corp-DevThe team you need before you can justify the headcount
Service 03 · U.S. Market Entry

Enter the U.S. the right way.

A Delaware flip alone doesn’t make you US-ready. We work with international healthtech, medtech, and digital health companies, validated at home, for whom entering the U.S. wrong is a seven-figure mistake, and entering it right is a defining growth chapter.

Explore U.S. Market Entry →
A structured, phased journey
01DiagnoseA complete, honest readiness assessment, with a candid go / not-yet / not-this-way verdict
02ArchitectEntity structure, U.S. leadership, commercial model, positioning
03ExecuteWe stay alongside you as you hire, sell, and talk to stakeholders
04ScaleOngoing advisory for select graduates, a senior lens as you grow
The operating record behind the advice
141
Years combined inside healthcare: operators, founders, investors.
Across the advisory bench · operated and advised
15
Exits achieved.
Operated and advised · PE acquisition, strategic acquisition, ASX IPO
1
Question we ask before anything else: what are you actually trying to win?
Working session · not a pitch

Client story, in detail.

One engagement, start to finish: the challenge, how we read it, what we did, and what came of it. The full story for each practice lives on its service page.

Startup · Patient engagement ·
Real traction, but not yet operating at the level its competitive set demanded.
ChallengeCustomers signed and a product in market, but product, commercial, and brand all needed sharpening to make the next leap.
ApproachBrought in by the CFO. Long-term strategic advisor across nearly three years, repositioning product strategy, commercial execution, and brand.
SolutionRebuilt the commercial team, stood up a handpicked advisory board, and recruited a proven industry CEO from BAHA’s network to take the business into its next stage.
The advisory partA hybrid patient-experience validation study, industry leaders and prospective customers in the room to sharpen product direction and positioning.
Result
The new CEO delivered immediately.

The strategic customer followed with a significant investment and a long-term commitment to the business.

BAHA has been an invaluable extension of our executive team. The combination of deep industry experience, network, and know-how provides a unique ability to conquer challenging initiatives. Working with BAHA has been one of the best decisions we’ve made, give them a call!

Brian Ingle
CFO
Acquired
by TigerConnect2025

What clients are saying about us.

BAHA is simply the shortest line between 2 points, with 1 point being where your company is now and the other point being where you want your company to be. They know their market and greatly shorten sales cycles while at the same time help you tune your product to meet the specific needs of customers.

Bruce Ettinger
CEO
Acquired by Masimo

BAHA reviewed our needs and introduced us to a leading cardiologist who created a number of CarePrograms for us. They have helped place us in prestigious speaking slots that we would not have been invited to otherwise. I would recommend BAHA’s Advisory Services to anyone in a heartbeat.

Amer Haider
CEO & Co-Founder
Acquired by QuestionPro

We count on BAHA to provide us valuable insights to help achieve our product and growth objectives. The market intelligence they provide helps us target our messaging and materials for greater reach with the investor community, fundraising and most importantly, impact to patients.

Gautam R Mahtani
Founder & CEO

We knew how to build a product our customers needed. BAHA helped us build the structure, reporting, and positioning to turn that product into a real business. They’re knowledgeable, insightful, strategic, and exceptionally well-connected, and just as importantly, Samir is someone you genuinely look forward to seeing on every call.

Alex Altman
Co-Founder & COO

We’ve sat on every side of the table.

Operated on the provider side, sold into payers, partnered with pharma, built for consumers.

01Providers & Health Systems
Where we grew up as operators.
02Payers
Selling into them, partnering with them.
03Pharma & Life Sciences
Commercial and partnership strategy.
04Medtech
From build to cross-border IPO.
05Digital Health
Where most of our startup work lives.
06Consumer Health
Direct-to-consumer and retail health.

The bench behind BAHA.

Senior advisors who’ve sat in the chairs you’re hiring for, brought in by engagement, matched to your situation.

Samir Batra
Samir Batra
Founder & Managing Partner · 25 years, operator, advisor and general partner of a venture fund
Joe Badalian
Joe Badalian
Advisor · 23 years, hospital and health system CEO, COO and EVP, M&A and turnarounds
Margit Chapman
Margit Chapman
Advisor · 50+ years, oncology nurse turned health IT leader, clinical strategy and value-based care
Amit Malhotra
Amit Malhotra
Advisor · 18 years, operator across healthcare, product, technology and AI transformation
Nick Scharlatt
Nick Scharlatt
Advisor · 25 years, health IT co-founder, building sales, marketing and operations from the ground up

Fair questions.

Are you a consulting firm? +

No. BAHA is an advisory firm. We don’t deliver a deck and disappear, and we don’t just keep billing you hours. We sit alongside your leadership, drive the work with you, and stay accountable to what happens next.

Who do you work with? +

Three lanes: healthcare startups from first capital through growth; institutions (health systems, payers, foundations, and corporations); and international companies entering the U.S. market.

What happens on the first call? +

It’s a working session, not a pitch. Bring one specific decision you’re stuck on. We spend the time on the actual problem, not on introducing ourselves.

How do engagements run? +

Structured and phased. A statement of work created around the decisions in front of you: engage on one strategic area, several, or all of them.

Do you invest as well as advise? +

Yes, our team are active healthcare investors through HIP.fund. Advisory and investing run as two separate businesses with a firewall between them, and we’re transparent up front about how that works for your type of engagement.

What makes BAHA different? +

We’ve operated, built, and advised in healthcare ourselves, and we’re active investors out of a venture fund. Few advisors can say that; most come from consulting, corporate, or clinical backgrounds. That investor’s lens shows up in every recommendation.

Curious about our approach?

Book a 15 minute call and let’s see if it makes sense to work together.

Pick a time 15 min · Zoom · With Samir